Looking To Use Facebook For Marketing? Check Out These Tips!

Create custom tabs on your business Facebook page. The tabs let you organize your page information to make it easier for customers to navigate. For instance, if you have a store, you can create a tab just for that.

Before you do anything else, you must build your audience. This means that you shouldn’t waste time really marketing services, products or offering promotions until at least 5,000 followers are achieved. When you hit that number, conversion rates skyrocket.

Interact with your existing audience. A shocking number of people fight to get new likes instead of catering to their current fans. If you want to do well with Facebook marketing you are going to have to respect your audience. This results in true engagement with your brand, and therefore much attention should be paid to customers.

Sometimes you have to spend time and money to make money, and this is true of Facebook. Facebook is an important marketing tool that deserves a true effort. Make sure you have plenty of time for Facebook marketing and consider hiring someone with social media marketing experience to help you with this project. Make sure to allocate actual resources if you want to maximize results.

As in all forms of business marketing, it is essential to know your target audience well when it comes to Facebook. If you want content that doesn’t attract those your products are meant for, you’re not going to be able to raise sales.

Add a photograph to each of your Facebook posts. Relating to your customer base is job number one in marketing, and nothing relates to customers like photographs. Include employees, products, and other branded items in these photos to make sure they relate to your business and make a branded impression on the viewer.

Give yourself goals to use with your Facebook business page. Set goals for both sales and customers. When your goals aren’t met, tweak your strategies.

Marketing campaigns aren’t instant successes, so make sure your campaign has time to mature. Marketing campaigns usually take a bit of time to show signs of success. The key to better business is to get more followers, compel them to remain and to give them valuable information. When you do, over time you’ll see great rewards.

You can’t accomplish a successful Facebook campaign in a few minutes every day. Facebook is a massive platform unto itself. The competition there is fierce. You will not be the only one in your industry using Facebook so it is important that you put in effort if you wish to succeed.

Facebook is certainly a new and intimidating marketing venue, but it’s potential reach is too great to ignore. You need to use it for your own benefit today. Take to heart all the Facebook marketing tips below so that you can really succeed.

All categories,Work

Take Awesome 360-Degree Photos And Share Them To Your Facebook Timeline

Early in May, we heard that Facebook would be introducing 360-degree photos to your News Feeds. 360-degree anything is growing in popularity with the release of the Samsung Gear 360 and the LG 360 Cam, but where are you supposed to share those pictures and videos? Facebook thinks its the answer and is making it easy to share everything.

The company announced earlier today that it would be rolling out this functionality to everyone today via either the Web or the Facebook mobile app. In order to differentiate these pictures from the rest, Facebook has added a small compass icon. Once selected, you will be able to drag the photo around and view the awesome image or video.

The first partners with Facebook to show off the capabilities of these 360-degree photos are Paul McCartney, The New York Times, and NASA.

“Along with 360 photos from your friends and family, you can discover stunning new 360 photos on Facebook from public figures, publishers, and other organizations. 360 photos give you the ability to take the stage in front of 100,000 fans with Paul McCartney, get behind-the-scenes access to the Supreme Court via The New York Times, visit the International Space Station with NASA, and more. This medium enables new opportunities for creativity, and we’re excited to see what kinds of 360 photos get shared on Facebook.”

Additionally, Facebook has provided instructions on how to create and share your own 360-degree photos to the social media service:

How Do I Take 360 Photos?

  • Take a panorama on your iOS device or Samsung Galaxy phone or capture a 360-degree photo using a 360 photo app or 360 camera.
  • Open the Facebook app and share the photo as you would any other photo: tap the status tool from the top of your Timeline or News Feed, select Photo/Video, choose the photo you want to share, and tap Post.
  • Once your photo is posted, look around in your photo — or any other 360 photo in News Feed that’s marked with the compass icon — by moving your phone or dragging with your finger. Tap on the photo to view it in full screen.
  • On Samsung Gear VR-compatible phones, you’ll see a button in the top left corner of your photo that says “View in VR.” If you tap on that button and insert your phone into your Gear VR headset, you can see your 360 photo in virtual reality.

Facebook has also created a community to allow for conversations regarding 360-degree and Virtual Reality content. There is also a Facebook 360 webpage that users can visit to see some of the best creations from other users. These two places will also serve as sources on how to create 360-degree content.


All categories,Miscellaneous

New Feature On Facebook – Now You Can Upload Videos As Replies To Comments

Remember when video replies on YouTube were all the rage? Well, it wasn’t, but that doesn’t mean we don’t need the feature elsewhere. Facebook is starting to roll out the ability to upload videos into a comment. This applies to posts made by both pages and people, as well as posts within groups and events.

To access it, all you’ll need to do is click the camera icon next to the text entry field where you would write a normal comment. The feature was apparently created as part of a Facebook Hackathon event, and the engineer who was responsible for its inception released it to celebrate his 7th anniversary with the company.

The feature is available on both web and mobile apps, so be on the lookout for it the next time you need to leave a unique comment on one of your friend’s posts!

All categories,Miscellaneous